Taste Japan
Taste Japan
In recent years, Japanese food has become increasingly popular. In 2013, UNESCO registered "Washoku" (traditional Japanese cuisine) as an Intangible Cultural Heritage. Its reputation for being healthy has also contributed to the increasing interest in Japanese food, especially among health-conscious individuals.
Japanese Beauty
Japanese Beauty blends tradition and innovation in supplements and health foods. Known for their purity and effectiveness, these products use high-quality ingredients and advanced technology. They combine natural extracts and nutrient-rich formulations to enhance wellness, reflecting a harmonious balance of old and new.
Japanese Drink Selection
Japanese alcoholic beverages feature a diverse array of flavors and styles, from the nuanced profiles of sake and versatile shochu to refreshing beer and refined whisky. Each drink reflects Japan's rich tradition and craftsmanship, offering a unique taste of its exceptional drinking culture.
Ready-to-eat Meal
Japanese Ready-to-eat Meals, designed to meet the demands of rapidly changing societal dynamics and busy modern lifestyles, have evolved to become a beloved category of culinary delights.
See more details and what's going to be showcased at the show.
Varieties of Snacks
Japanese snacks are renowned for their diverse array of flavors, ranging from savory to sweet, and their emphasis on quality ingredients ensures a delicious and authentic taste experience.
See more details and enjoy the varieties!
Making Sushi
Japanese sushi is globally renowned as one of the most famous dishes, captivating many people with its deliciousness and intricate preparation methods. Based on essential ingredients indispensable for making sushi, we introduce the products showcased in our show.
Japanese Breakfast
Japanese breakfast is known for its well-balanced nutrition, healthy qualities, and overall balanced meal concept, garnering attention even overseas. In this feature, we introduce products related to representative dishes of Japanese breakfast.
Traditional Japan
Japan has a rich tradition of cherished items that have been beloved for centuries, such as matcha and traditional Japanese sweets, as well as green tea and senbei (rice crackers). In this feature, we will introduce some of these traditions and showcase related exhibition products for you to explore.
Izakaya Culture
Japanese izakayas are traditional pubs or taverns that offer a casual dining experience with a wide variety of small dishes and drinks. You can see what kind of food and drinks in Japanese Izakaya in this page.
Japanese Sake
Japanese sake, often referred to as "nihonshu" in Japan, is a traditional alcoholic beverage that holds a special place in Japanese culture and cuisine. Explore the world of Japanese sake, its history, production process, and popular varieties.